Head in the Clouds

The cloud services market presents a clear opportunity for managed service providers to profitably serve customers in both the private and public cloud. However, with differing revenue and margin economics for each, it can be hard to know how to maximise profitable growth.

In this insight piece, CIL’s Technology practice assesses the different commercial models associated with private and public cloud service provision and explores how providers are altering these models to increase margins. The team presents a formula for profitable growth and addresses how buy & build strategies can be used to turbocharge this.