Building a digital agency group
Digital-first marketing groups are disrupting the sector. CIL explores how M&A can drive growth and optimize acquisition strategy for lasting value.
24/10/2022
There are many opportunities for investors and businesses in the marketing services space. This insight piece explores how M&A can turbocharge a group’s growth and what to prioritize when it comes to an optimal acquisition strategy. CIL’s Media Practice examines why defining and implementing the group’s future model should be carefully considered and how it can be optimized to deliver value.
