Technology

Technology businesses operate in a broad, complex landscape of rising expectations, shifting delivery models and mounting pressure to harness new tools. Within that, there is real scope for growth. We help clients navigate this with precision, combining sector insight and a clear view of how technology is reshaping operations, customer experience and commercial models. Our sub-sector expertise keeps the focus on what matters and supports strategies that endure.

We help our clients

AI is reshaping how technology businesses deliver IT services and monetize software. We help clients assess where AI creates commercial opportunity, and where it impacts traditional service delivery models and pricing. We help clients plan for the wider impact on infrastructure, operations and investment priorities.
In IT services, customers are increasingly demanding a broader range of services from their IT provider, while vendors are bundling technologies into end-to-end solutions. Within software, it’s essential to understand the value customers gain from better integrated solutions and how applications can be bundled, packaged, priced and transformed through migration to a platform. We help businesses build and develop platform strategies that align operations, sharpen commercial focus and unlock scalable growth.
With billions invested annually in IT R&D, the pace of technological change shows no signs of slowing. Emerging vendors are challenging the traditional hierarchy, and incumbents are investing heavily in areas like AI, cybersecurity and product development. We help clients navigate this fast-moving ecosystem – identifying where innovation drives commercial value and building strategies around the technologies and partners that matter.
From product development and international expansion to pricing, go-to-market and buy & build, growth can take many paths. We help clients evaluate the most valuable opportunities – and build strategies to pursue them with confidence.

Case Studies

Expertise in action

Sales scalability assessment

How did commercial due diligence help validate rapid growth in a technology consultancy?

An investor assessing a fast-growing technology consultancy faced uncertainty over whether its rapid expansion was truly scalable, particularly given significant reliance on one customer. CIL applied its Sales Capability Assessment, benchmarking sales processes, collateral and team capability through workshops and diagnostic analysis. The work strengthened confidence in the business’s ability to scale and highlighted clear improvement actions, supporting continued growth.

Strengthening sales positioning

How did sharper competitive insight equip a tech sales team to win more effectively?

A technology business operated with an insight gap on competitor offerings and pricing, limiting sales effectiveness. CIL reviewed competitor propositions and conducted targeted external interviews to gather fresh intelligence, distilling this into sales-ready battlecards covering product insight, positioning and objection handling. The work improved sales confidence, consistency and effectiveness, supporting stronger win rates.

Enterprise pricing assessment

How did competitor benchmarking de-risk a critical pricing decision?

A technology business launching a major platform needed to set the right price the first time, with limited opportunities and a high cost of sale. CIL combined competitor benchmarking with customer insights to define optimal positioning and target segments. The result gave leadership confidence to capture value from day one without risking competitiveness.

Exit-ready data consolidation

How did one software business turn 23 systems into a single, investor-ready view?

A technology business with operations across four countries had grown rapidly through acquisitions – leaving its commercial data scattered across 23 systems. Ahead of a private equity exit, CIL built a reporting-ready data cube to consolidate the data, creating a single view of customer acquisition, retention, and performance. This clarity turned fragmented data into a powerful equity story, giving investors’ confidence.

Three things on SaaS pricing

SaaS pricing models are evolving as usage, AI, and customer expectations reshape how value is captured.

Patric Kirchner, Pricing & Commercial Excellence Partner, shares three perspectives on structuring SaaS pricing for today’s market.

Sub-sector expertise

We support technology businesses across the ecosystem, whatever their foundation or operating model – bringing clarity to complex markets and shaping strategies that unlock growth.

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Digital infrastructure & ITMS

Digital infrastructure and managed services sit at the core of how organizations run and modernize their technology. We support providers to respond to rising demand, adapt delivery models and strengthen customer value - helping them sharpen propositions, improve performance and unlock new growth opportunities.

Cyber security

Today’s cyber threats are varied, fast-evolving and increasingly high-stakes. The consequences of a breach can be commercially and reputationally significant. We support service and software providers across identity and access management, threat detection, backup and recovery, and more, sharpen their competitive edge, scale effectively and meet growing market demand.

Digital transformation

Digital consultancies must scale effectively while adapting to shifts in delivery models, talent strategies and emerging technologies. We help assess operational scalability across IP, systems, go-to-market and people – and shape strategies that enable long-term growth.

Enterprise software

ERP, CRM, HCM, Office of the CFO – all organizations require horizontal software to manage business processes, customer relationships, employees and finance. We help clients understand how these systems are used across functions, what buyers value, and which vendors are best positioned to succeed as procurement expectations evolve.

Vertical software

We bring deep expertise across vertical software, including ConstructionTech, PropTech, HealthTech, TransitTech, public sector and financial services. We help clients uncover what matters to users, what drives success in each market, and how to scale with confidence.

Insights

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Our differentiator

We’re a global team with deep experience and genuine enthusiasm for the technology sector. Our breadth of sub-sector expertise means we know where to look, what to ask, and how to deliver insights that unlock commercial value. Clients choose us for our hands-on, evidence-based approach. We’re detail-focused, responsive, and easy to work with – known for high-quality output and strong communication. We care about getting it right, and we’re always curious to go further.

Team