Data, Analytics & Artificial Intelligence

Your data tells a story about what’s working, where you’re exposed, and where to grow next. We help clients build the right performance metrics, dashboards and AI tools to steer decisions today, while developing deeper insights that take you from numbers to what’s next. Whether you’re strengthening foundations, scaling advanced analytics, or applying AI in practical, value-driving ways, we bring curiosity and precision to turn complexity into clarity and insight into action.

We help our clients

Inconsistent data, disconnected systems, and making decisions on instinct – these challenges slow teams down and impact growth potential. We surface the data that’s hidden and help fill the gaps with insight that’s clear, practical and ready to use. Where it adds value, we apply AI tools to automate the collection, cleaning and analysis of information, freeing teams to focus on action, not admin.
Stepping into a new role or reshaping responsibilities can be a moment of pressure or momentum. We help leaders use data and apply AI tools to build trust, accelerate impact, and make early progress that sticks.
When teams are working from different numbers, collaboration slows. Our experts bring clarity and alignment, giving leadership a single view of performance so decisions are quicker, more confident, and more connected.
With so many things to measure, it's easy to lose sight of what moves the dial. We help teams cut through the noise – shifting from passive reporting to sharp, tailored metrics that drive growth and guide action.
Data drives the biggest impact when it’s part of every decision, not just sitting in dashboards or owned by analysts. We help organizations build data-driven habits across teams, so insight flows naturally into action. We take this further by embedding AI as a quiet, consistent and practical part of day-to-day business. This is how analytics becomes a shared capability that powers smarter, faster decisions across your whole business.

Case Studies

Expertise in action

Sales data consolidation

How did a new data model help unify decision-making and improve performance?

A newly appointed CFO inherited a fragmented sales function, with siloed reporting and no shared understanding of performance. CIL built a centralized, cloud-based data warehouse, consolidating six source systems and more than 1,000 data tables into a streamlined analytics and insight model. The work provided a single report with 100+ funnel metrics that aligned stakeholders and drove better decisions – supporting a projected 5-7% EBITDA uplift.

Automated market share analytics

How did better data reveal the strongest regions for growth?

A property services business with ambitious growth ambitions relied on manual Excel analysis that left material gaps in market visibility. CIL automated the extraction and transformation of market-share data into Power BI dashboards, giving leaders a single, timely view of trends, local performance pockets, and competitor activity. This on-demand insight enabled the client to benchmark effectively, pinpoint attractive acquisition targets, and empower branch teams with actionable intelligence for day-to-day growth decisions.

Person handing over card to pay at bakery

Location analytics model

How did a growing hospitality business pinpoint hundreds of new site opportunities?

A premium bakery chain with national growth ambitions needed clarity on where to expand and how far. CIL developed a predictive model using their sales and internal data alongside, demographic, scale, and supply chain data to quantify the profitability of potential sites and inform their roll out strategy. The analysis revealed more than 370 viable site opportunities and helped shape a regional strategy to deliver efficient, scalable growth.

Outside of building in financial service district

Productivity performance reporting

How did better data visibility help a business cut hours leakage by 70%?

A financial services group lacked the reporting tools to effectively drive value across its offices and through employee productivity and performance initiatives. CIL overhauled the reporting infrastructure, building streamlined data pipelines and dynamic Tableau dashboards. The new reporting suite included traffic-light signaling and month-end position predictions against target, making it easy to spot variances in performance against plan early. Within weeks, the client saw a 70% drop in hours leakage and gained a stronger data foundation to support performance and growth.

Sales performance dashboards

How did clear dashboards give one manufacturer confidence in daily performance?

A manufacturer relied on cumbersome ERP reporting that was inconsistent and difficult to use, leaving sales and finance without the visibility they needed. CIL built streamlined dashboards which refreshed daily, with standardized metrics and clear product hierarchies providing in-depth revenue and margin insight. The result was a single, trusted source of truth that highlighted sales, margin and customer performance, giving leadership sharper insight and confidence in daily decision-making. Within a year of implementation, like-for-like sales grew by around 10% and product margin rose by 7%.

Three things on being data-driven

Being data driven isn’t about reacting to every metric. It’s about focusing on the signals that matter and asking why performance changes. Clear data helps, but judgement and curiosity turn insight into action. And while dashboards are useful, real value comes from testing ideas, learning fast and refining decisions.

Data, Analytics & AI Director, David Hunt, shares three things every business should know.

Services

We make data work harder and apply AI where it adds value, turning both from raw resources into real competitive advantage. Whether you're strengthening reporting foundations, entering new markets or tackling complex pricing, we turn information into action. From everyday decisions to long-term strategy, we bring clarity, focus and impact where it matters most.

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Data strategy

We help businesses understand what’s possible with their data. We assess current data maturity and map out a scalable, practical path forward. Our plans bring leaders along the journey, aligning systems, tools and talent around a shared vision. This is often the right place to start, especially after leadership changes or when rethinking how data supports the wider business.

Reporting & management information

We design clear, intuitive dashboards built around metrics that actually drive performance. We help teams move from instinct to evidence-based decision-making, by automating and surfacing meaningful insights – not just noise. Increasingly, we use AI to generate commentary, detect anomalies, and identify emerging trends before they show up in KPIs. The result: faster decisions, better habits, and stronger day-to-day performance.

AI strategy & implementation

We help businesses use AI in ways that create real advantage. That starts with shaping a clear strategy, identifying where AI can automate analysis, strengthen decision-making and uncover insight that traditional methods miss. We work with teams to embed practical applications across workflows, build consistency, and scale what works. From advanced techniques like natural language processing or computer vision to everyday automation, we make AI implementation focused, measurable and aligned to the outcomes that matter.

Location planning

We help businesses make smarter decisions about where to open, close or optimize sites. Our models predict site-level performance using factors like customer demand, demographics, competition and operations. Whether supporting rollout or roll-up strategies, we add rigor to both growth plans and ongoing operations.

Pricing & commercial excellence

We use data and AI to take the guesswork out of pricing. From identifying margin leaks to measuring pricing power, we help commercial teams act with speed and clarity. Whether it’s price-volume reporting, customer-level profitability, or improving pricing governance, we bring insight that drives real commercial results.

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