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Consumer
Consumer businesses face a fast-changing landscape. The internet has transformed shopping and buying habits, increasing the penetration of omni-channel
retailers and creating more empowered, better informed consumers. Leisure spend is adapting to changes in generational demands, and
across all sub-sectors consumers are placing increased value on high-quality experiences.
Consumer products: We work with businesses across the value chain, from private label manufacturers and suppliers to well-known branded goods.
Retail: Our experience is cross-channel, including both bricks- and-mortar and online-only players.
Travel and tourism: We have deep sector knowledge covering both domestic and outbound travel. We regularly work with site owners, travel operators and holiday aggregators.
Food and beverage: We work with manufacturers and brands covering some of the world’s largest names and fastest growing start-ups.
Hospitality: In an ever-changing sector we have experience with grab-and-go, casual dining and other multi-site concepts.
Consumer products: We work with businesses across the value chain, from private label manufacturers and suppliers to well-known branded goods.
Retail: Our experience is cross-channel, including both bricks- and-mortar and online-only players.
Travel and tourism: We have deep sector knowledge covering both domestic and outbound travel. We regularly work with site owners, travel operators and holiday aggregators.
Food and beverage: We work with manufacturers and brands covering some of the world’s largest names and fastest growing start-ups.
Hospitality: In an ever-changing sector we have experience with grab-and-go, casual dining and other multi-site concepts.
Consumer insights and behaviours: Knowing who you are serving is critical. We help our clients understand who their customer is, what their motivations are and how this should inform their strategy.
Location and roll-out strategy: We help multi-site retail and leisure businesses develop their roll-out strategy and prioritise locations. Our approach is highly data-driven, combining data from local socio-demographics, business KPI’s and competitors.
Market entry strategy: We support clients in the research, analysis and prioritisation of new markets. We help in both stress testing of current plans and the collaborative development of new strategies.
Consumer insights and behaviours: Knowing who you are serving is critical. We help our clients understand who their customer is, what their motivations are and how this should inform their strategy.
Location and roll-out strategy: We help multi-site retail and leisure businesses develop their roll-out strategy and prioritise locations. Our approach is highly data-driven, combining data from local socio-demographics, business KPI’s and competitors.
Market entry strategy: We support clients in the research, analysis and prioritisation of new markets. We help in both stress testing of current plans and the collaborative development of new strategies.
The changing British holiday
The rise of staycations? It’s still happening. Domestic travel will see a sustained bump from the COVID-19 pandemic.
Consumer sentiment in a COVID-19 world
CIL’s Consumer Pulse Survey has measured consumer sentiment throughout 2020, identifying changes in intent and long-term behaviour as we adjust to a new kind of normal.
Latest in Consumer 2020
Over the past year, CIL surveyed 52,000 consumers to find the overarching trends affecting the consumer market.
LinkedIn Liam leads CIL's consumer practice and heads our internal knowledge management and collaboration practice. He oversees a team of data scientists that work across client projects.
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